Dolce & Gabanna’s Embrace of the K-Pop World Will Pay Off Huge Dividends!

Dolce & Gabbana is known for its international reach and its support of the arts in many ways. For example, they were one of the first style teams to tap into the power and raw charisma of the K-Pop empire by pairing with popular stars. Their outreach and support of these entertainers enhance D&G’s reach and help these stars reach bigger audiences internationally.
A Quick Rundown of the Who’s Who in K-Pop
The sheer scope of D&G’s interest in K-Pop is truly astonishing. If you know anything about this manic and wildly popular genre, there’s a good chance you’ve probably heard some of the names they’ve been involved with over the last 5-6 years, including real superstars.
For example, brand ambassadors Doyoung of NCT and actor Lee Soo-hyuk showed up at the Milan Men’s Spring/Summer 2025 in gorgeous costumes and created a stunning visage. The beautiful black vests were impossible to deny, and fans were stretching out to get a glimpse.
Doyoung showed up again in October, rocking black-and-white striped shirts and black pants that made him look like a very high-fashion referee. Doyoung keeps showing up at many events for D&G, and the brand honestly seems pitched perfectly to this beautiful brand ambassador.
Asian Beauty Launch Shows Off D&G’s Attention to the Scene
In another related event, D&G broke into the Korean beauty scene by launching a brand-new line of makeup in an exclusive event in Seoul. Home to some of the most beautiful models in the world and a fantastic economy, Seoul is quickly becoming a style empire in the Eastern world.
At this event, all eyes were glued to Mun Ka-young, an unbelievably gorgeous model who showed up alongside stars like Risabae, Irene Kim, Han Ji-hyun, Lomon, Kim Young-dae, Ahn Bo-hyun, Chen Yixin, Zoen Tay, Gaeul from IVE, The Boyz’s Young Hoon and Hyun Jae, and Lia from ITZY.
This diverse range of names mostly centered on Mun Ka-young, who is the face of D&G’s Rose Glow Cushion campaign. Designed as a skim-first foundation with Italian Rosa Canina, Niacinamide, and SPF 50 P++++, this makeup gave the already stunning Mun Ka-young an even more striking appearance. She’s the kind of model that, once seen, you never forget.
D&G’s Korean Inspiration is Obvious
Pairing with stars like Ateez for the Dolce & Gabanna Milan fashion week, alongside the other events and stars listed above highlights D&G’s true love of the Korean market. K-pop isn’t just a musical style but a cultural phenomenon, an international powerhouse that is as popular in America and Canada as it is in its homeland, while its performers become living legends.
D&G is on the brink of becoming a global empire, and pairing with the K-pop world is a wise choice that will pay off significantly in the coming years. Who knows just how much presence both markets will receive together? The sky is the limit!